Table of Contents
PART 01: Executive summary
PART 02: Scope of the report
PART 03: Research Methodology
PART 04: Introduction
• Market outline
PART 05: Market landscape
• Market overview
• Market size and forecast
• Five forces analysis
PART 06: Market segmentation by industry
• Global Internet ad spending market by industry
• Global Internet ad spending market by retail industry
• Global Internet ad spending market by automotive industry
• Global Internet ad spending market by financial services industry
• Global Internet ad spending market by electronics industry
• Global Internet ad spending market by others
PART 07: Market segmentation by type
• Global Internet ad spending market by type
• Global Internet ad spending market by search
• Global Internet ad spending market by banner ads
• Global Internet ad spending market by digital videos
• Global Internet ad spending market by others
PART 08: Market segmentation by device
• Global Internet ad spending market by device
• Global Internet ad spending market by mobile devices
• Global Internet ad spending market by laptops
PART 09: Geographical segmentation
• Global Internet ad spending market by geography
• Internet ad spending market in EMEA
• Internet ad spending market in APAC
• Internet ad spending market in Americas
PART 10: Key leading countries
• Internet ad spending market in US
• Internet ad spending market in UK
• Internet ad spending market in China
• Internet ad spending market in Japan
PART 11: Decision Framework
PART 12: Drivers and challenges
• Market drivers
• Market challenges
PART 13: Market trends
• Increasing use of social media for advertisement
• Growing M&A in online advertising
• Increasing growth in programmatic advertising
• Exponentially rising real-time bidding
PART 14: Vendor landscape
• Competitive scenario
• Key vendor analysis
• Other prominent vendors
PART 15: Appendix
• List of abbreviations
[List of Exhibits]
Exhibit 01: Global Internet ad spending market: Overview
Exhibit 02: Global Internet ad spending market 2016-2021 ($ billions)
Exhibit 03: Five forces analysis
Exhibit 04: Global Internet ad spending market share by industry 2016-2021 (% share of revenue)
Exhibit 05: Global Internet ad spending market by retail industry 2016-2021 ($ billions)
Exhibit 06: Global Internet ad spending market by automotive industry 2016-2021 ($ billions)
Exhibit 07: Global Internet ad spending market by financial services industry 2016-2021 ($ billions)
Exhibit 08: Global Internet ad spending market by electronics industry 2016-2021 ($ billions)
Exhibit 09: Global Internet ad spending market by others 2016-2021 ($ billions)
Exhibit 10: Global Internet ad spending market by type 2016-2021 (% share of revenue)
Exhibit 11: Global Internet ad spending market by search 2016-2021 ($ billions)
Exhibit 12: Global Internet ad spending market by banner ads 2016-2021 ($ billions)
Exhibit 13: Global Internet ad spending market by digital videos 2016-2021 ($ billions)
Exhibit 14: Global Internet ad spending market by others 2016-2021 ($ billions)
Exhibit 15: Global Internet ad spending market by device 2016-2021 (% share of revenue)
Exhibit 16: Global Internet ad spending market by mobile devices 2016-2021 ($ billions)
Exhibit 17: Global Internet ad spending market by laptops 2016-2021 ($ billions)
Exhibit 18: Global Internet ad spending market share by geography 2016-2021 (% share of revenue)
Exhibit 19: Internet ad spending market in EMEA 2016-2021 ($ billions)
Exhibit 20: Internet ad spending market in APAC 2016-2021 ($ billions)
Exhibit 21: Internet ad spending market in Americas 2016-2021 ($ billions)
Exhibit 22: Key leading countries 2016 (% share of revenue)
Exhibit 23: Internet ad spending market in US 2016-2021 ($ billions)
Exhibit 24: Internet ad spending market in UK 2016-2021 ($ billions)
Exhibit 25: Internet ad spending market in China 2016-2021 ($ billions)
Exhibit 26: Internet ad spending market in Japan 2016-2021 ($ billions)
Exhibit 27: Facebook: Recent developments
Exhibit 28: Google: Recent developments
Exhibit 29: LinkedIn: Recent developments
Exhibit 30: Other prominent vendors
【掲載企業】
Facebook, Google, LinkedIn, and Twitter.
Other Prominent Vendors in the market are: BCC, Deutsche Telekom, IAC, Pinterest, and Tumblr.
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【調査方法】
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