Toys and Games Market 2015-2019

玩具の世界市場2015-2019

◆タイトル:Toys and Games Market 2015-2019
◆商品コード:IRTNTR7706
◆調査・発行会社:Technavio (Infiniti Research Ltd.)
◆発行日:2015年12月23日
◆ページ数:74
◆資料形式:pdf / 英語
◆納品方法:Eメール
◆調査対象地域:世界
◆産業分野:消費財
◆販売価格オプション(消費税別)
Single UserUSD2,500 ⇒換算¥265,000見積依頼/購入/質問フォーム
Five UserUSD3,000 ⇒換算¥318,000見積依頼/購入/質問フォーム
Enterprise License(全社内共有可)USD4,000 ⇒換算¥424,000見積依頼/購入/質問フォーム
販売価格オプションの説明はこちらでご利用ガイドはこちらでご確認いただけます。
※お支払金額は「換算金額(日本円)+消費税+配送料(Eメール納品は無料)」です。
※Eメールによる納品の場合、通常ご注文当日~2日以内に納品致します。
※商品の納品後、納品日+5日以内に請求書を発行し、お客様宛に郵送いたしますので、請求書発行日より2ヶ月以内に銀行振込にて支払をお願いします。(振込先:三菱東京UFJ銀行/京橋支店/H&Iグローバルリサーチ株式会社)
※上記の日本語題名はH&Iグローバルリサーチが翻訳したものです。英語版原本には日本語表記はありません。
※為替レートは適宜修正・更新しております。リアルタイム更新ではありません。
※ご購入後、資料に記載の英語表現や単語の意味に関しましては無料でお答えいたします。(但し、対応範囲は弊社で判断)
※弊社H&Iグローバルリサーチ株式会社はTechnavio (Infiniti Research Ltd.)の日本における正規販売代理店です。

【資料の概要】

当調査レポートでは、玩具の世界市場について調査・分析し、エグゼクティブサマリー、市場概観、市場概観、業界の構造分析、玩具の世界市場規模及び予測、製品別分析、販売チャネル別分析、主要国別分析、市場の成長要因、市場の課題、市場動向、競争状況、主要企業(ベンダー)分析などの情報をお届けいたします。

Technavio market research analyst predicts the global toys and games market to grow at a CAGR of 5% during the forecast period. The rise in disposable income and the growth of online sales are the primary drivers of the growth of this market. Many international and local vendors sell toys and games through e-retailing that helps in promotion of their brands. The prices offered to a customer are often lower online due to the reduction in overhead costs. For instance, during 2012, the online sales of toys and games accounted for 13% of the total online retail sales in North America.

The rising demand for eco-friendly toys is also expected to boost the market growth during the forecast period. Eco-friendly toys are made from the materials like wood, cardboard, and organic cotton. For instance, Green Toys make their products from recyclable plastic milk bottles. The company also tied up with Walmart to sell their toys, as it was the most preferred shopping venue for the customers.

Product segmentation and analysis of the toys and games market
- Plush toys
- Infant/pre-school toys
- Activity toys
- Dolls
- Games and puzzles
- Ride-on

Plush toys dominated the market during 2014 with a market share of around 23% and is expected to reach a market value of around USD 24 billion by the end of 2019. These toys are made of soft raw materials such as terrycloth and are used as comfort objects. Moreover, these toys are used for decorating or gifting on special occasions such as birthdays or Valentine’s Day.

Segmentation by distribution channel and analysis of the toys and games market
- Specialty stores
- Hypermarkets/supermarkets
- Department stores
- E-retailers
- General retailers

Specialty stores accounted for 47% of the distribution market during 2014. These stores include independent retail stores that exclusively offer products in a single category and sell branded toys and games. For instance, Toys “R” Us is a specialty store that provides toys and games in the US.

The Americas accounted for the largest market share of around 44% during 2014. The report predicts this region to maintain its market dominance until the end of 2019, growing at a rate of 4%. The promotion and discounting of toys and games is the major factor for the growth of the market in this region.  Lego is a leading player in the toys and games market in Brazil, and the company focuses mainly on construction toys.

The global toys and games market is highly fragmented and includes numerous big and small vendors and large retail chains. The vendors in this market compete on the basis of product differentiation, price, brand loyalty, easy availability of products, and technology.

【資料の目次】

PART 01: Executive summary
• Highlights

PART 02: Scope of the report
• Top-vendor offerings

PART 03: Market research methodology
• Research methodology
• Economic indicators

PART 04: Introduction
• Key market highlights

PART 05: Market landscape
• Market overview
• Market size and forecast
• Five forces analysis

PART 06: Market segmentation by distribution channel

PART 07: Market segmentation by product
• Global plush toys market
• Global infant/preschool toys market
• Global activity toys market
• Global dolls market
• Global games and puzzles market
• Global ride-on toys market
• Global other toys market

PART 08: Geographical segmentation
• Toys and games market in Americas
• Toys and games market in EMEA
• Toys and games market in APAC

PART 09: Key leading countries

PART 10: Market drivers

PART 11: Impact of drivers

PART 12: Market challenges

PART 13: Impact of drivers and challenges

PART 14: Market trends

PART 15: Vendor landscape
• Competitive scenario
• Other prominent vendors

PART 16: Key vendor analysis
• Hasbro
• Lego
• Mattel
• Ravensburger
• TOMY

PART 17: Appendix
• List of abbreviations

PART 18: Explore Technavio

[List of Exhibits]

Exhibit 01: Product offerings
Exhibit 02: Overview of global toys and games market
Exhibit 03: Global toys and games market 2014-2019 ($ billions)
Exhibit 04: Five forces analysis
Exhibit 05: Global toys and games market by distribution channel 2014
Exhibit 06: Global toys and games market by product 2014
Exhibit 07: Global toys and games market by product 2019
Exhibit 08: Global plush toys market 2014-2019 ($ billions)
Exhibit 09: Global infant/preschool toys market 2014-2019 ($ billions)
Exhibit 10: Global activity toys market 2014-2019 ($ billions)
Exhibit 11: Global dolls market 2014-2019 ($ billions)
Exhibit 12: Global games and puzzles market 2014-2019 ($ billions)
Exhibit 13: Global ride-on toys market 2014-2019 ($ billions)
Exhibit 14: Global other toys market 2014-2019 ($ billions)
Exhibit 15: Global toys and games market by geographical segmentation 2014
Exhibit 16: Global toys and games market by geographical segmentation 2019
Exhibit 17: Toys and games market in Americas 2014-2019 ($ billions)
Exhibit 18: Toys and games market in EMEA 2014-2019 ($ billions)
Exhibit 19: Toys and games market in APAC 2014-2019 ($ billions)
Exhibit 20: Key leading countries
Exhibit 21: Major drivers in global toys and games market
Exhibit 22: Impact of drivers
Exhibit 23: Major challenges in global toys and games market
Exhibit 24: Impact of drivers and challenges
Exhibit 25: Major trends in global toys and games market
Exhibit 26: Major vendors in global toys and games market
Exhibit 27: Hasbro: Business segmentation by revenue 2014
Exhibit 28: Hasbro: Business segmentation by revenue 2013 and 2014 ($ billions)
Exhibit 29: Hasbro: Geographical segmentation by revenue 2014
Exhibit 30: Mattel: Business segmentation by revenue 2014
Exhibit 31: Mattel: Business segmentation by revenue 2013 and 2014 ($ billions)
Exhibit 32: Mattel: Geographical segmentation by revenue 2014
Exhibit 33: TOMY: Business segmentation by revenue 2014
Exhibit 34: TOMY: Business segmentation by revenue 2013 and 2014 ($ billions)



【掲載企業】

Hasbro, Lego, Ravensburger, Tomy Co, Mattel, Funtastic, JAKKS Pacific, Lansay France, LeapFrog Enterprises, Vivid Imaginations, Toy Quest, Playmates Toys, MGA Entertainment, and Kids II.

【資料のキーワード】

玩具、ゲーム、パズル

【調査方法】

一次資料による調査(業界専門家、ベンダー、代理店、顧客等を対象にしたデプスインタビュー調査など)及び二次資料による調査(Technavio独自のプラットフォーム、産業書籍、企業報告書、ニュース記事、アナリストレポート、貿易協会、政府機関発行データなど)

★調査レポート[玩具の世界市場2015-2019] (Toys and Games Market 2015-2019 / IRTNTR7706)販売に関する免責事項
[玩具の世界市場2015-2019] (Toys and Games Market 2015-2019 / IRTNTR7706)についてEメールでお問い合わせ


◆H&Iグローバルリサーチ株式会社のお客様(例)◆